Revolution for dogs and cats is an easy to use topical treatment that kills fleas flea eggs ear mites scabies and controls dog tick infestations in dogs In addition it helps with heartworm control as well as the spread of parasitic worms like roundworm and hookworm This monthly solution for tick and flea prevention in dogs and cats is FDAapproved and safe to use Applied to the base of your pets neck Revolution is a quick drying nongreasy medication that seeps into the pets skin to more efficiently distribute the medicine all across your pets body
This book is a rebuttal of the common belief that grave environmental consequences are associated with the issues of global warming and nuclear hazards. Firstly, it is argued that after 25 years of research no-one has actually found evidence for greenhouse warming. Instead, the heat has caused the evaporation of ocean water to increase cloud coverage, reflecting more sunlight away, cooling down the earth and nullifying the effects of greenhouse warming. The author describes this revolution in climatology through new scientific discoveries that solve the longstanding mystery of the ice ages and explain the enigma of the missing greenhouse heat. The solution of the ice age problem is a far most important scientific accomplishment. In the second part of the book, the author argues that the effects of low-level radiation can be beneficial rather than damaging. Evidence is presented proving that low-level radiation in the US from both natural sources and human activities such as nuclear bombs tests actually reduces death rates from cancer and other diseases and increases longevity. In the Indian State of Kerala life span has been shown to increase 10.5 years due to the natural radiation from thorium mines. The book proposes that primitive life forms must have developed immune systems to counter the harmful effects of natural radioactivity and that low-level radiation from nuclear waste may one day be transformed from trash to treasure. Nature has always been kind to humans. But our self-aggrandizing species has mistaken blessings for disasters and spoiled the otherwise splendid 20th century.
For more than half a century, marketers have bombarded customers with more and more choices in products and services. What is the result? Unprecedented anxiety. Our mental circuit breakers are on overload. In fact, pioneering brand strategists Steven M. Cristol and Peter Sealey assert that we have reached our manageable threshold for making decisions -- and a watershed in product proliferation. In this pathbreaking book, the authors argue with compelling evidence that the next generation of marketing successes will belong to those brands that simplify customers' lives or businesses in ways that are inextricably tied to brand and product positioning. They contend that if a brand is not reducing customer stress, it is creating it -- and it is vulnerable to losing market share to more customer-empathetic competitors. Writing especially for product or brand managers who are struggling to simplify their portfolios, Cristol and Sealey have created a breakthrough framework that is itself a lesson in simplicity. After presenting two essential guideposts for managers to assess where their brand sits on the stress spectrum, the authors turn to the heart of Simplicity Marketing -- the 4 R's of simplification: Replace, Repackage, Reposition, and Replenish. Using scores of real-world company examples, Cristol and Sealey show how each of the 4 R's interacts with the others in powerful ways to relieve customer stress and how these strategies may be executed individually or in combination to build brand loyalty. Here for the first time are ten specific strategies to relieve customer stress through consolidating, aggregating, or integrating products and services, repositioning brands for more relevance to stress reduction, and decluttering customers' decision-making requirements. The final pages of this brilliant manifesto for a simplicity revolution provide a guide to managing simplicity strategies, leveraging information technology to simplify rather than complicate customers' lives, and integrating all the tools in the book into an executional blueprint.
Peter Gatrell examines the ability of the tsarist government and Russian industrialists to respond to the multiple challenges of war, revolution, political reform in the early 20th century.